James Tierney Hired As Next Vice President of SB

WAKEFIELD, MA - After an extensive regional search, the Board of Directors has appointed James Tierney as Vice President and Chief Operating officer for Sapochetti Brands. He will succeed former Vice President, Kimberley Wilde, and will begin his tenure at our Company on April 1st, 2026.

James brings a combination of experience, education and culture to the table. A 2021 Graduate of Virginia Commonwealth, he has spent his career in hospitality based service and business development. He currently works as a senior leader at Kinsdale, a Virginia based casualty insurer, where he actively serves the interests of client satisfaction and retention, as well as strategic business growth and levels of expansion. He has also held mid-level roles at Hawk Gear, Lisktek, and Starbucks Coffee. He is also HubSpot certified and holds several other industry credentials, an astounding level of achievement for a youthful leader.

On behalf of the Board, we extend our sincere congratulations and are thrilled to welcome James to the team.

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Release Authorized on March 26, 2026 by the Board of Directors